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7 Best KPIs to Track in Your Service Business
Small Business Tips

7 Best KPIs to Track in Your Service Business

Your business’s financial statements can tell you a lot, including how much revenue you earned and how much your expenses were. But tracking key performance indicators (KPIs) can help you dig deeper into your business performance and help you compare your results to industry averages.
These are the 7 best for service-based businesses.

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Revenue vs Profit
Small Business Accounting Tips

Revenue vs Profit

Business owners tend to use the terms “revenue” and “profit” interchangeably, but there is a big difference between the two. And to understand your company’s finances, cash flow, and potential tax consequences, it’s essential to differentiate between the two.

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Can You Afford to Hire an Employee?
Employees · Small Business Accounting Tips · Small Business Tips

Can You Afford to Hire an Employee?

When business is booming, you might wonder whether it’s time to hire a new employee. Growing your team can be…

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Employee vs. Contractors: Which Is Right for Your Business?
Employees · Small Business Accounting Tips

Employee vs. Contractors: Which Is Right for Your Business?

When it’s time to hire help in your business, you have a choice: hiring a part- or full-time employee or working with an independent contractor. It’s important to think about whether you need one or the other and classify them correctly.

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How to Project Your Income and Cash Flow (And Why You Should)
Small Business Accounting Tips · Small Business Tips

How to Project Your Income and Cash Flow (And Why You Should)

Small business owners wear many hats. In addition to business development and customer service, managing employees and finances, they’re also tasked with predicting the future: anticipating how much income the business will bring in and how much cash they’ll have on hand to cover expenses.

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Estimated Taxes: A Quick Guide for Small Business Owners
Small Business Accounting Tips · Small Business Tips · Taxes

Estimated Taxes: A Quick Guide for Small Business Owners

Small business owners and self-employed people don’t have an employer withholding taxes from their paychecks. Instead, they’re responsible for paying their own taxes, and the IRS expects a payment every quarter.

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QuickBooks Online New Feature – Mileage Tracking
Quickbooks · Small Business Tips · Taxes

QuickBooks Online New Feature – Mileage Tracking

Many small business owners use a vehicle for business, but unless you drive for work a lot, it’s easy to forget about the many trips you take that might qualify for a tax deduction.

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Why I “Shop Small” on Small Business Saturday
Small Business Tips

Why I “Shop Small” on Small Business Saturday

Many independently owned boutiques, gift shops, and mom-and-pop stores struggle to compete with major chain retailers, but they deserve our support! Why? Because small businesses serve as the backbone of the U.S. economy and local communities.

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How to Pay Yourself as a Small Business Owner
Small Business Accounting Tips · Taxes

How to Pay Yourself as a Small Business Owner

After you start your own business, paying yourself for all the time and effort you’ve put in is an exciting moment. But how do you pay yourself as a small business owner?

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Welcome to the demo site!

Hello Coach had been one of our top themes. It only made sense that we moved it over to the Kadence Framework and gave it a huge makeover. Now you have access to more templates and custom block library. Just like the Genesis version, you have access to the block & background sections.

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Last night, just as the sun was setting, I went ou Last night, just as the sun was setting, I went out with my daughter to feed the horses. The air was warm, golden light spilling across the yard, and something nudged me….sit down.

Not on the porch. Not in a chair.
Right there on the driveway.

So I did. I sat down in the driveway and eventually laid all the way back, staring up at the sky.

And what I saw stopped me:
Clouds stretching across this deep blue canvas, soft and stunning like a painting I didn’t know I needed. It was peaceful. Beautiful. And it shifted something in me.

There’s been a lot swirling in my world lately….decisions to make, energy pulling in different directions, the hum of uncertainty that so often comes with being human and a business owner.

But that moment reminded me:
Sometimes, we just need a different perspective. A different way to define something.

Not a new plan.
Not a bigger effort.
Just… a pause. A shift. A breath.

What if we all got better at listening to those quiet nudges?

The ones that say lay down, look up, slow down.

Because maybe joy isn’t something we chase.
Maybe it’s something we remember, when we give ourselves permission to see things differently.

If you’ve been feeling overwhelmed lately, this is your gentle reminder: perspective changes everything. What if the answers aren’t in doing more, but in seeing or defining it differently?
Somewhere along the way, we were taught that succe Somewhere along the way, we were taught that success means always chasing the next thing. But what if you paused for just a moment… and realized you’re already living parts of the life you once dreamed about?

You don’t have to earn your rest.
You don’t have to keep proving.
You get to feel proud.
You get to enjoy what is.

This is your permission to celebrate….without needing to achieve anything else first.

What’s something you’ve accomplished that your past self would be in awe of?
You know that moment when you’ve been carrying l You know that moment when you’ve been carrying low-key anxiety about your numbers… and then you finally sit down with someone who gets it?

Female business owners be like: “I needed this.”
Not just the strategy, but the safety.

One of my clients recently messaged me saying she was feeling anxious about looking at her finances.

And I told her: you can bring that into our meeting.

Because this space isn’t just for spreadsheets and tax talk.

It’s for the real feelings that come with running a business.

It’s for sorting through the mess and finding clarity.

It’s for coming as you are…even if you’re overwhelmed.

That’s what a Financial Bestie is for!
When I look back at the journey of this business, When I look back at the journey of this business, it’s clear that the path hasn’t been about chasing quick growth or building for the sake of scale.

It’s been about building something that fits my life.

Something that allows me to be present with my kids, while also supporting myself financially.

Something that helps other women feel seen and steady when it comes to their money.

It’s been about sharing what I learn, shifting what success means, and doing things differently….on purpose.

And as I look ahead, that part isn’t changing.
The mission is just getting clearer.
If you have been waiting for a sign, this is it!! If you have been waiting for a sign, this is it!!

If you’ve been sitting on the fence, unsure if now is the time… ask yourself:

What if this is the space that finally helps you:
- stop avoiding your finances
- shift from overwhelm to clarity
- understand what’s really working (and what’s not)
- and build a business that actually supports the life you want?

Doors close tonight. If you’re craving support, strategy, and some seriously grounded mindset shifts, Profit Shift is waiting for you.

We start tomorrow. Are you coming?
Wondering if Profit Shift is for you?

Maybe you’re newer in business, trying to set things up right from the start.

Maybe you’re making good money on paper… but feeling like there’s nothing left over.

Maybe you’re tired of second-guessing yourself, your pricing, or your next move.

Wherever you are, if you’re ready to understand your numbers, pay yourself with confidence, and build a business that supports your life (not drains it ), you’re in the right place.

This is about more than spreadsheets.
This is about shifting your relationship with money, business, and yourself.

Enrollment for Profit Shift is open now. We start June 3rd!

Click the link in bio to join us. You don’t have to do this alone.

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